Aaron Prior

President, Yuma Chamber of Commerce

About Me

My name is Aaron Prior, I am a Commercial Insurance Advisor with PFS Insurance Group.  I was born and raised on a family farm just west 4 miles west of Eaton, Colorado.  My parents still reside on the farm and my sister, brother-in-law and 3 nephews reside in Eaton as well.  I have resided in Yuma, CO for 3+ years and I am proud to call Yuma my home!

I have been in the Insurance Industry in one form or another for the past 19 years.  I am in my fifth year with PFS Insurance Group, 7 years total as an agent.  If you are not familiar with PFS, we are a subsidiary of the Bank of Colorado, we share the same ownership group.  Our main office is located in Johnstown, Colorado, and we have branches in Centennial, Yuma, and Sterling.  Our agency is unique as we are split evenly into a Commercial/Personal Lines brokerage, along with our Employee Benefits division.  I currently manage our Yuma office, and we specialize in Agricultural related risk.  Our agency is comprised primarily of farm, ranch, dairy, livestock, and crop risk.  We have access to vast insurance markets, loss control, and legal expertise.

Everyone has a why, or they should if they don’t.  Why do I do what I do?  In my career I have had the opportunity to work as a National Catastrophe Adjuster, traveling the country helping people recover from major storms.  I was able to see Insurance work.  I also saw a side, particularly the agency side that seemed to be disconnected from their clients.  It actually led me to my current role as an agent.  I have vowed to never be one of “those” agents I observed over my travels, my commitment to my clients will always be strong, through thick and thin.  I believe strongly in what I do, and what we do at PFS.  It is my guarantee to all of my clients that I will put them first and work hard for them.

Thank you again for the opportunity to compete for your business.  If any of you have questions of me, or PFS, please call me, I am happy to answer any questions you may have.